Job Type: Full Time

Domain: Digital Agency & IT 

Experience: 1-3 years

Location: Vashi, Navi Mumbai

CTC: 150,000 – 360,000 PA

Key Responsibilities:

• Develop and execute social media strategies to build brand awareness and drive engagement across various platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.
• Create, curate, and schedule engaging content that is optimized for each platform and target audience.
• Monitor social media channels for mentions, comments, and customer inquiries, and respond promptly and appropriately.
• Utilize social media management tools to schedule posts, track analytics, and measure the performance of campaigns and content.
• Conduct research and stay updated on social media trends, best practices, and emerging platforms to continuously optimize our social media strategy.
• Collaborate with cross-functional teams, including marketing, design, and content, to align social media efforts with overall marketing campaigns and initiatives.
• Engage with followers, build a community, and foster meaningful relationships with our audience through effective community management.
• Plan and execute social media advertising campaigns, including budget allocation, audience targeting, ad creation, and performance tracking.
• Monitor and analyze social media metrics to generate actionable insights and regular reports on the effectiveness of social media campaigns.
• Stay updated on industry regulations and ensure compliance with legal and ethical standards in social media communications.

Qualifications and Skills:

• Proven work experience as a Social Media Executive or similar role, preferably in a related industry.
• In-depth knowledge of various social media platforms, their respective audiences, and best practices for content creation and engagement.
• Excellent written and verbal communication skills, with the ability to write engaging and persuasive copy for social media posts.
• Strong understanding of social media analytics and the ability to interpret data to inform strategy and decision-making.
• Familiarity with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and experience in using them to schedule and analyze content.
• Creative mindset with an eye for design and the ability to create visually appealing social media assets.
• Up-to-date knowledge of the latest trends and technologies in social media and digital marketing.
• Strong organizational skills with the ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Attention to detail and a commitment to maintaining brand consistency and voice across social media channels.
• Bachelor’s degree in marketing, communications, or a related field is preferred.

Job Type: Full Time

Domain: Digital Agency & IT 

Experience: 1-3 years

Location: Vashi, Navi Mumbai

CTC: 150,000 – 360,000 PA

Key Responsibilities:

• Develop and execute PPC strategies to drive targeted traffic, increase brand visibility, and generate conversions.
• Conduct thorough keyword research and analysis to identify high-value keywords for campaign optimization.
• Create and optimize PPC campaigns across various platforms, including Google Ads, Bing Ads, and social media advertising platforms.
• Write compelling ad copy and design effective landing pages to maximize click-through rates and conversion rates.
• Perform ongoing keyword monitoring, bid management, and budget optimization to ensure optimal campaign performance.
• Conduct A/B testing of ad copy, landing pages, and other campaign elements to continuously improve performance and conversion rates.
• Monitor and analyze campaign performance using relevant analytics tools, such as Google Analytics and ad platform analytics.
• Generate regular reports on campaign performance, including key metrics, insights, and recommendations for improvement.
• Stay updated on industry trends, best practices, and emerging PPC advertising techniques to ensure the implementation of cutting-edge strategies.
• Collaborate with the marketing team to align PPC campaigns with overall marketing goals and strategies.

Qualifications and Skills:

• Proven work experience as a PPC Executive or similar role, preferably in a digital marketing agency or in-house marketing team.
• In-depth knowledge of PPC advertising platforms, such as Google Ads, Bing Ads, and social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads).
• Strong understanding of keyword research, campaign optimization, and bid management techniques.
• Experience in creating and managing campaigns across different objectives, such as search ads, display ads, remarketing, and video ads.
• Proficiency in using PPC management tools, such as Google Ads Editor, Google Analytics, and third-party bid management tools.
• Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
• Excellent written and verbal communication skills, with the ability to write compelling ad copy and create persuasive landing pages.
• Strong attention to detail and the ability to manage multiple campaigns simultaneously.
• Familiarity with SEO principles and how they integrate with PPC campaigns.
• Google Ads certification or other relevant certifications is a plus.

Job Type: Full Time

Domain: Digital Agency & IT 

Experience: 1-3 years

Location: Vashi, Navi Mumbai

CTC: 150,000 – 360,000 PA

Key Responsibilities:

• Business Development: Identify and pursue new business opportunities in the digital marketing space. Prospect for potential clients through various channels such as cold calling, networking, and referrals. Generate leads and convert them into sales opportunities.
• Client Relationship Management: Build and maintain strong relationships with existing and potential clients. Understand their needs, provide customized digital marketing solutions, and ensure high client satisfaction. Act as a trusted advisor and develop long-term partnerships.
• Consultative Selling: Conduct thorough needs analysis and present tailored digital marketing strategies to clients. Clearly communicate the value proposition, benefits, and ROI of our services. Address client concerns, objections, and negotiate contracts to close deals.
• Market Research: Stay up-to-date with industry trends, emerging technologies, and competitor activities. Conduct market research to identify market gaps, potential target segments, and competitive advantages. Use market insights to develop effective sales strategies.
• Collaboration: Collaborate with internal teams, including marketing, design, and development, to create compelling proposals, presentations, and marketing collateral. Coordinate with the delivery team to ensure seamless project handover and successful implementation.
• Sales Reporting and Forecasting: Maintain accurate sales records, including client information, sales activities, and revenue forecasts. Prepare regular sales reports and present them to management. Monitor sales performance, identify areas for improvement, and recommend corrective actions.
• Industry Networking: Attend industry conferences, trade shows, and networking events to expand your professional network. Represent the company and promote our digital marketing services. Actively participate in industry forums and engage in thought leadership activities.

Qualifications and Skills:

• Bachelor’s degree in marketing, business administration, or a related field.
• Proven track record in sales/business development, preferably in the digital marketing industry.
• Strong understanding of digital marketing concepts, including SEO, SEM, social media, content marketing, email marketing, etc.
• Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and concise manner.
• Strong negotiation and persuasion skills.
• Self-motivated and target-driven with a passion for achieving results.
• Ability to build and maintain relationships with clients at various levels.
• Good analytical and problem-solving abilities.
• Proficient in using CRM software and other sales tools.
• Familiarity with market research techniques and data analysis.
• Ability to work independently and as part of a team.
• Willingness to stay updated with industry trends and continuously learn and improve.